July 2014

Realize, Inc. is launching a new proactive sales force that will enhance and grow our business into the future. The plan has been in place since late 2012. The goal was to create and build a strong sales force and we are ready to embark on this exciting new venture. The enhanced sales and client services at Realize also coincides with the release of our state of the art quoting software, RealFastQuotes!, which was put in place to make it easy for our clients to get the fastest and most accurate quotes possible. We talked with Realize president Todd Reese and Sales Manager Alan Conlu about the launch.

Todd Reese, President, Realize:

In late 2012, it dawned on us that we had been in a reactive mode for a long time, in regard to sales. We made a decision at that time to lay out a road map which would turn our organization into a proactive force. We turned to an outside consultant for help developing this map. As months passed, we began learning better techniques and processes. It took time to implement those techniques and processes, but we began to see good things happen. After a bit of reorganization of our Sales personnel, we felt it necessary to seek out seasoned salespeople to add into the mix. We’ve recently added two new people to serve in this role, and they are moving smoothly through our on-boarding process. At this point, I see the tires smoking, and it’s just a matter of time before they grab the road and we’re off and running in the direction we set out to go.

Alan Conlu, Sales Manager, Realize:

We have seen the market change over the past few years and we realized what was working in past wasn’t going to take us where we wanted to go. The first part of that change started with launching the Real Fast Quotes system which is a new online quoting service to automate our ordering process. Then we revamped our sales staff by hiring a support person and two new sales representatives. The sales people that we hired went through a stringent screening and hiring process and are currently in our on boarding program which is designed to get them up to speed quickly.

How will the new quoting software and new sales staff make doing business with Realize easier?

Todd: Regarding our RealFastQuotes Instant Online Quoting System, this enhancement to our services allows clients, both new and current, to obtain quotations instantly for SLA parts. They can login any time of day, on their schedule, to manage quotations and place orders. We encourage everyone to utilize this system. RealFastQuotes combined with our beefed up sales staff, allows us more quality time to build relationships with clients, answer questions and educate, rather than simply taking orders.

How does the addition of sales representatives change the dynamics around Realize?

Alan: The addition of the sale staff has created a new culture of ideas and of trying new things that will help push the company forward. We wanted to ensure that the people we hired not only fit the position but they also fit the team we wanted to build. Not only is the team experienced but they have diverse backgrounds so each member brings a unique set of skills and energy. There is progress to be made and we are very encouraged by the positive efforts and activities that we already see during our on boarding process.

There is a new electricity in the air around the shop, and everyone is excited to see Realize grow.